First Playable 2024: the first details on the event dedicated to the Italian gaming market

First Playable 2024: the first details on the event dedicated to the Italian gaming market

First Playable 2024: the first details on the event dedicated to the Italian gaming market

Here are the first details on the 2024 edition of First Playable, an event dedicated to the growth of the Italian gaming industry.

In view of the 2024 edition of First Playable , scheduled from 3 to 5 July in Florence, the IIDEA association has revealed the first details of the event’s rich program of activities dedicated to the Italian gaming industry.

The event will open at 2.00 pm on July 3rd with a conference at the Cinema La Compagnia , in which many international guests will take part, such as Jeremiah Cohn, CMO and member of the board of CD Projekt Red, Raphael Colantonio, president and creative director of WolfEye Studios, Abhi Swami, creative director of Visai Games, and Daisy Fernandez, senior narrative designer of Nerial.

We continue with 5 free workshops organized by the event partners on 4 and 5 July at the Innovation Center in Nana Bianca. The workshops will deal with business topics for the gaming sector. Participation is capped at 100 individuals, and prior registration on Eventbrite is mandatory to attend.

Specifically, the workshop schedule is as follows:

First Playable 2024: the first details on the event dedicated to the Italian gaming market

4th July

  • 9.30am: Audio Network Italia: the combination of music and successful video games
  • 11.30am: Unreal Engine: opportunities offered by schools for video game development and case studies
  • 2.30pm: Xsolla: how to best capitalize on video games

July 5th

  • 9.30am: LCA Studio Legale: in-depth analysis of regulations and contracts for the videogame sector
  • 3.30pm: Vigamus Group: dialogue on specialized training for the video game industry and opportunities internationally
First Playable 2024: the first details on the event dedicated to the Italian gaming market
The dragon tail-shaped prizes of the Italian Video Games Awards

As for the segment dedicated to pitching , where developers can present their project proposals to potentially interested publishers and investors, sections are planned for July 4th and 5th, which can be booked via the matchmaking platform from the beginning of next month . IIDEA states that there are already over 30 international publishers and investors ready to meet Italian developers and available to establish collaborative relationships.

Finally, the Italian Video Game Awards (IVGA) awards ceremony will also return on July 4th , which like every year enhances the excellence of the Italian videogame industry and rewards the games, authors and companies in the sector that have stood out the most during 2023.

We remind you that First Playable is an event organized by IIDEA and Toscana Film Commission – Fondazione Sistema Toscana, in collaboration with the ICE Agency and with the support of the Ministry of Foreign Affairs and International Cooperation, which aims to accelerate the growth and consolidation of the Italian video game industry. Access to is reserved exclusively for companies, teams and developers resident in Italy. To participate in conferences and workshops, business meetings and IVGAs, two different types of tickets are available:

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